TN Assembly 2021Anonymised
Western Tamil Nadu Assembly Campaign
Concentrated the entire budget on 96 swing booths instead of the whole constituency.
- +18.7%
- Vote Share Increase
- 22,942
- Margin
- 72/80
- Seats Won
ResultsAnd How We Measure Them
Campaign outcomes depend on the candidate, the party, the national environment and events nobody controls. What we commit to is the rigour of the method — and to publishing only what the client has verified.
0+
Campaigns Managed
Across India
0%
Average Win Rate
Of Our Campaigns
0+
Constituencies Analysed
Micro-level intelligence
0+
States Covered
Rural to Urban
Short answer
What outcomes does Political Strategy Warfare report?
Political Strategy Warfare reports campaign outcomes at the level the client has verified — vote share movement, booth-level swing, turnout in targeted areas and governance delivery milestones. Unverified or NDA-restricted figures are withheld rather than approximated, so every number published here has been confirmed by the client it belongs to.
How we measure
What we count, and what we don't
Vote share change, not seat count
Seats are lumpy and depend on opposition fragmentation. Vote share movement is the honest measure of whether support actually grew.
Booth-level coverage against target
Contact coverage is a number derived from the margin path, tracked weekly, not a claim about how busy everyone was.
Message recall in target segments
Measured through tracking waves. Reach without recall is spending, not persuasion.
Turnout against per-booth target
Reported hourly on polling day, because a persuaded voter who stays home counts for nothing.
What we will not do
Claims we refuse to make
- Guarantee an electoral outcome. Anyone who does is selling to you, not advising you.
- Publish a figure the client has not verified. Unverified metrics are withheld, not estimated.
- Claim credit for a result the campaign would have achieved anyway.
- Publish predictions, forecasts or projected seat counts — including on our election calendar.
- Name a client, candidate or constituency covered by an NDA.
Currently withheld: 16 metrics across published case studies are held back pending client verification. They will appear here when confirmed, and not before.
Engagements
Where the method has been applied
Lok Sabha 2019Anonymised
South India Lok Sabha Campaign
Ran six Assembly segments as six separate campaigns under one narrative.
- +21.3%
- Vote Share Increase
- 145,672
- Margin
- 28/28
- Segments Won
Urban Local Body 2022Anonymised
Municipal Corporation Election Campaign
Household-level targeting made viable by the small size of each ward.
- 46 / 60
- Wards Won
- 76%
- Strike Rate
- +14%
- Swing Voters
By-Election 2020Anonymised
High-Stakes By-Election Victory
Compressed the full seven-phase plan into nineteen days without dropping the diagnostic.
- +9.6%
- Vote Share Increase
- 18,713
- Margin
- 100%
- Booth Coverage
Issue Based CampaignAnonymised
Farmers' Rights Movement Campaign
Turned diffuse anger into one addressable demand aimed at the authority that could grant it.
- 12+
- Districts Covered
- 2.3M+
- People Reached
- 85%
- Positive Sentiment
Triangular Contest 2023Anonymised
Triangular Contest Strategy
Consolidated our vote rather than chasing the opponent’s — the only winning move in a three-way.
- +16.4%
- Vote Share Increase
- 27,351
- Margin
- 63%
- Opposition Vote Split